What my failed startup taught me about business
A founder explains why his reusable cup business failed in eighteen months and shares three lessons for anyone with a business idea.
B2Adults50 minTalk
About this lesson
A B2 listening lesson (talk). Dialogues and stories to listen to, with transcripts, speed control and ready-made questions.
- Level
- B2
- Skill
- Listening
- Type
- Talk
- Students
- Adults
- Time
- About 50 minutes
- Topic
- Business & money
- Activities
- Key words, Speaking / writing task, Listening (read aloud), Multiple choice, Gap-fill
- Key words
- startup, subscription, launch, sign-up, cash flow, revenue, profitable
- Access
- Premium
By the end, students can
- Follow the story and argument of a business talk
- Understand business collocations such as cash flow and market research
- Evaluate a business idea and give a short pitch